SD ASSIST — Since 2016

About SD ASSIST

European breakdown cover you can trust. 35 countries, 700+ technicians, active since 2016.

2016
Founded
377K+
Satisfied customers
700+
Certified technicians
76
Countries covered

Our story

SD ASSIST was founded in 2016 with a clear vision and a strong sense of responsibility: to offer every driver travelling between Europe and Turkey not just technical breakdown cover, but a genuine support experience in their own language, delivered by people who truly understand their needs. Quality and reliability — not just speed — are at the core of everything we do.

What began as a small operation has grown into a comprehensive network of over 700 authorised partner technicians and breakdown cover providers across 35 countries. We serve families, business travellers, corporate fleet managers, logistics companies and anyone who values having a trusted partner on the road.

Following the Covid-19 pandemic, the number of Turkey-based drivers travelling abroad with Turkish-plated vehicles increased significantly. SD ASSIST anticipated this need and strengthened its operational capacity along the routes most used by Turkish drivers. We maintain a strong field network across Greece, Bulgaria, North Macedonia, Serbia and Romania — as well as all other Balkan countries and every corner of Europe. Whether you break down at a border crossing or on a motorway, help in your language is always close by.

Our operations centres in Brussels and Istanbul coordinate multilingual teams available 24/7 in Dutch, French, German, English and Turkish. Our service philosophy is straightforward: when a member calls, the person they speak to treats them as an individual — not a case number.

SD ASSIST is also a trusted partner at corporate level. We provide technical assistance services to several vehicle manufacturers and insurance companies, both in Turkey and across Europe. From insurers and logistics operators to diplomatic missions and large fleet managers, we deliver tailored B2B solutions with dedicated SLA agreements that scale to any organisation.

Our TÜV Austria-certified quality management system, ISO 9001-compliant processes and GDPR-compliant data policies ensure that transparency and trust underpin every step we take. This commitment is what positions SD ASSIST as one of Europe's most reliable breakdown cover brands — and keeps us growing year after year.

Our journey

2016
Founded in 2016. First breakdown cover policies for the Turkish community in Europe.
2017
Digital membership portal launched. 100,000-member milestone reached.
2019
Corporate services launched. B2B solutions for insurers and logistics companies.
2021
ISO 9001 certification. Expansion to 35 countries and 700+ partner technicians.
2023
TUV Austria quality certificate. 300,000+ members. Electric-vehicle support launched.
2025
New digital platform, online checkout and multilingual customer portal launched.

Our values

Three core principles guide everything we do.

Speed

On-site in an average of 45 minutes. Because every minute counts when you are stranded.

Reliability

Transparent contracts, fair prices. No small print, no surprises.

Care

We look after not just your vehicle, but you too. Your safety comes first.

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About Us — SD ASSIST Breakdown Cover | SD ASSIST